Flowco IPO – NYSE Event
Led creative for Flowco’s debut on the New York Stock Exchange, overseeing digital assets, design strategy, and iconic visuals including Times Square billboards—elevating our brand at a historic corporate milestone.
As Flowco prepared to go public, we needed to visually announce our IPO with bold, high-impact creative that reflected the scale and prestige of the NYSE. With our new brand system finalized just weeks earlier, all creative—from billboards to motion graphics to launch-day content—had to be built from scratch.
In addition, I was responsible for coordinating with our investor relations partner, Solebury, to design and launch a dedicated Investor Relations section on the Flowco website ahead of the IPO. The creative window: just 72 hours over the holiday break to concept, revise, and deliver every asset for NYSE deployment—without compromising visual consistency or quality.
